For the Meizu Pro 7 project, we were responsible for the full industrial design of the device. As a significant breakthrough in Meizu’s flagship product line, the Pro 7 introduced the unique rear secondary display, pushing the boundaries of smartphone functionality and presenting both new challenges and opportunities for the overall design.

We innovated around the concept of dual-screen interaction, striving to achieve the perfect balance between functionality and aesthetics in aspects such as visual proportions, material transitions, and structural layout. The integrated metal body, meticulously refined, creates a striking yet harmonious contrast with the secondary screen, presenting a highly recognizable visual language.

The design of the Pro 7 not only continued Meizu’s minimalist philosophy but also reflected our deep exploration of forward-thinking product forms.