As the industrial design partner for Mobvoi’s first smartwatch, the TicWatch 1, we were involved from the ground up in shaping the product. Our focus was not only on the functionality of the wearable device but also on establishing the brand’s first impression and recognition through thoughtful design.

The design language of TicWatch 1 strikes a balance between technological sophistication and approachability. Featuring a classic round dial, side-rotating interaction, and refined craftsmanship, the smartwatch offers a modern yet warm design experience. As the brand’s first-generation watch, it laid the foundation for the TicWatch series and helped Mobvoi establish a strong product identity as it ventured into the smart hardware market.